Brand Story / 承希品牌故事

Chengxi承希品牌的诞生,源于品牌创始人的孩子。伴随着孩子的出生,创始人夫妻决定为孩子做一件长期且有意义的事,陪着孩子一起长大。2018年,与创始人孩子“承希”同名的童装品牌,扬帆启航,由此开始一个可以“百年传承”的梦想征途。

The birth of Chengxi brand originates from the children of the founder of the brand. With the birth of the child, the founders decided to do a long-term and meaningful thing for the child, accompany the child to grow up together. In 2018,  a children's wear brand with the same name as the founder's child "Chengxi", set sail, thus starting a dream journey that can be "inherited for one hundred years".

Chengxi承希品牌的理念,是以简约、趣味、不束缚的产品,向孩子和父母传递“自由、有趣、探索”的精神。同时品牌尝试用多角度视野传达一种双向的亲子关系,遵循孩子的内心真实世界,释放孩子的天性,用爱陪伴他们,与这个世界一同成长。

The philosophy of Chengxi brand is to deliver the brand spirit of "freedom, fun and exploration" to children and parents with simple, interesting and unfettered products. At the same time, the brand tries to convey a two-way parent-child relationship with a multi-angle vision, follow the inner real world of children, release the nature of children, accompany them with love, and grow up together with the world.

Brand Concept / 承希品牌理念

 

陪你一起长大

自由/有趣/探索精神